Tag: car title loans

02
Oct

How to Get Your Subprime Car Title Loan Google My Business Listing

Hi Car Title Loan Lender,
 
Often, it’s the simple things that work well and yet we overlook them.
 
I received an update from TurnKey Lender & it sparked an idea for our car title loan portfolios.
 
Why not focus on car repair companies to acquire customers for car title loan Lenders? Transmission shops, tire shops, radiator repair… Do the “Enterprise Rent-a-Car thing” and bring donuts!
 
If you’re a brick-n-mortar, simply have one of your CSR’s spend a few hours every week canvassing your local auto repair service centers. Additionally, have your CSR gather business cards, phone numbers, email address, key employee titles & names… Enter them into an Excel spreadsheet at a minimum. Lacking the skillset/time, hire someone on Fiverr.com to perform this task for you, You won’t spend  more than $20!
 
PS: Although Google “hates” >36% APR loan products, you CAN get your location to appear in Google My Business Listings. Add plenty of pictures, get reviews [Refer to our Manual for tips & tricks to secure reviews and improve your listing.]
 
Check out these search results for 92663 Car Title Loan within Google.com:
 
Car Title Loan Locations in 92663 Zip Code
Slowly, build an outbound campaign for future marketing campaigns.
 
Offer $50+ cash to the car repair employees for every funded car title loan. CASH PAID IMMEDIATELY. Have the employee come to your location to pickup the $$$. [This way, they know you & may even use your services themselves one day.]
 
If you offer car title loans Online, even better! Buy lists from lead providers for automobile service centers in the geographic area you’re targeting. [Refer to our Manual for List Brokers.] 
 
Remember from studying the statistics in our Manual that the lifetime value of one car title loan customer can exceed $10,000?
 
That’s all for now. As you likely know, I’ve spent the past 7 weeks on a Fintech Project in Paris. So, I’ll report back to you on the results in a few weeks. Au Revoir, Jer and Team Trihouse Consulting.
 
 
19
Apr

Title Loan Companies are Profitable?

So… you’ve been “googling” for weeks trying to figure out if a car title loan business you’ve been thinking about starting is gonna make money.

Title Loan Companies Profitable?

You see the title loan stores all around you. Maybe you’ve even noticed a few new title loan companies opening up in your city.

Do Title Loan Stores Make Money?

Let’s take a look at some real world numbers:

A title loan customer walked into our California store after “finding” us on her phone. [Yep, it’s important your website look great on a cellphone!]

She had a job and a 2009 Toyota 4Runner with 84,000 miles loaded with equipment. This truck was in fair shape. Low book value was close to $15K. She needed $3000 for 30 days. She had a clear title…

How could we go wrong in this scenario? We couldn’t! In Calif., under the Department of Business Oversight CFL licensing rules, we can charge whatever interest rate we choose to. Of course, as so often stated in our “Car Title Loan Training Manual,” we know what our competitors are charging because we mystery shop them monthly.

So… $3000 at 9% per month is what we proposed. She accepted. For the math challenged – like me – that works out to $270/month in interest for as long as she chooses to keep our $3000.

That’s $270/month for a car title loan month after month until she pays back our $3000 loan principal. So, she could conceiveably pay us $270/month for 8 months, as just one example, $2160 in fees AND still owe us $3000! Let’s not forget we have the title to a truck worth at least $12K in a fire sale!

Now, every State is different. [We have the car title loan State license applications and fee structures for every State these loans are legal in.]

Car title loan fees in the USA range from 3%/month to 25%+ per month!

It doesn’t take much of an imagination to realize that if in California, for example, we have $100,000 “on the street” in the form of car title loans earning 9% per month in gross fee income that equals $9,000/month. If our title oans average $3000, we only need 33 title loans; that’s ONE PER DAY. You think one employee can handle this volume 🙂 Will your city demographics support this?

Car title loan monthly store expenses:

  • Rent = $750
  • Employee (22 days/month at $20/hr all in = $3520 [High]
  • Insurance, advertising, phones, software, licenses, accting, etc. = $500
  • Misc. B.S. = $200/month
  • NET before taxes = $4000/month ABSENTEE OPERATED = $48K/year

California Title Loan Business Startup

Start a Title Loan Biz

Now, this takes care of all your fixed costs. What if, after working your ass-off or an investor came forward, you could put together another $100K to “work on the street.”

$9,000 per month less your variable overhead = roughly $75,600/year + the $48,000/year totals $123,600! Recall that you would certainly not need another employee for this scenario!

So… YES! CAR TITLE LOAN LENDING IS PROFITABLE!

More info? Jer@AutomobilePawn.com 702-208-6736

 

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